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Shopping trends have changed over the years but one of the most conspicuous developments must be the monumental shift towards e-commerce. A survey by GetPrice indicated that of all the random individuals 99% said they shopped online while 96% said they had used online sources to learn about services and products. Another survey by Harris Interactive in 2010 indicated 44% of mums depend on social media for brand recognition. In another research, 90% of respondents indicated that they trust online sources for their shopping. When you juxtapose this information with the number of Internet users standing at 2 billion as reported by Nielsen Online, the latent opportunities of e-commerce become obvious. However, your company needs a good shopping cart for its online presence to exploit these benefits. This Miva Merchant review seeks to reveal why this cart is creating a buzz in e-commerce.

There are many companies out there that have inundated the Internet and offering shopping carts. However, most reviews by customers are always negative. Miva Merchant has been in the business since 1997 and having worked with tens of thousands of clients whose testimonials are glowing, it is obvious that this is the partner you need. The reputation of the firm has never been in doubt and this can be seen by the nature of partners such as Google, Fedex, Paypal among others. What’s more their services are secure having passed the intense testing standards of the PCI Security Council hence your business will never be in jeopardy.

A shopping cart is only as good as the company that provides it. To appreciate the reason why the Miva Merchant shopping cart has been creating waves online, you need to assess what makes a good cart and use this as yard stick to gauge it. For starters, a good shopping cart should have a template based design. This allows for any modifications that you and gives you creative control of your design. Flexibility is one of the things most clients admire in the Miva Merchant cart.

Effective order management is another feature of a Miva cart. All the payments, shipping details, customer updates are in the same location which saves you time. The cart enables you to easily manage displayed categories, products on offer, attributes inventory, payment methods effectively thus making the task easier for you. In addition, you are able to receive orders online. This is one of the few companies providing a Social media optimized and SEO friendly cart which increase your ranking and visibility. Despite these amazing features, the administration panel is optimized for usability meaning the admin panel is easy to maneuver around and use.

No single Miva Merchant review can adequately recount all the benefits that their shopping cart accords your business. Consider for example real-time shipping rates which mean you handle printing labels, tracking and updating customers easily from the web store admin. Moreover, the customer support is 24/7 and this reduces any downtimes if any. The sales tax calculation, enhanced security, credit card payments and constant upgrades on the cart makes it your ideal business tool. They say the proof of the pudding is in eating, so you can only exploit these benefits if you try the shopping cart.

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